VERIZON | CLOUD

Verizon continually updated and improved the Verizon Cloud experience to increase engagement and gain more users.


UX Design Process

Working with a team of visual designers and UX researchers, we enhanced the Verizon Cloud experience.

  • Analyzed the current website, including a review of current features here

  • Created prototypes for user testing

  • Reviewed results from testing, implemented changes, and worked to develop the changes

  • Wireframe design and created deliverables for the dev team seen here

  • Understood the business needs from a Verizon Cloud perspective and created a roadmap of future features

The Cloud website needed a redesign to be more usable, user-friendly, and an everyday tool for the customers. After doing some research and testing, we decided the goal for Cloud was to create a ‘destination’ experience.

  • Hero carousel brings photos to life

  • Major features of the Cloud include printing photos, music, and contacts.

  • The Fujifilm section encourages the user to purchase prints,

Homepage980 Landscape.jpg

 

SUB-NAVIGATION DESIGN

Within the Cloud sub-pages, we combined Photos & Videos.

  • Adding subcategories, such as photos, videos, albums, and favorites, creates a system to filter the users' images more easily

  • Moving the sub-pages to the left panel makes this page easier to navigate and browse

  • Using portrait and landscape images encourages users to stay on the page longer

  • Surfacing 'Favorites' and 'Sharing' beneath each photo encourages more interactions

Screen Shot 2016-09-12 at 11.01.26 AM.png

Photo and Video Detail Pages

  • Annotated wireframes

  • Full visual design

PhotoandVideoDetailPages.jpg